SatyamevJayate

Aamir Khan’s Satyamev Jayate more popular than Kaun Banega crorepati

Aamir Khan’s Satyamev Jayate’s first episode which dealt with female foeticide  attracted 90 million viewers countrywide. According to Television Audience Measurement (TAM)  just after the fist episode  Satyamev jayate  has become the highest rated show with the 4.1 television rating (TVR).  The reports are that Satyamev jayate has become more popular than it’s host Aamir Khan among both rural and urban audience. The pilot  episode reached out to 2.67 crore viewers in India which is far more than the reach of any other Indian television show. For its debut show Satyamev Jayate recorded a 4.1 TVR as compared to 3.5 TVR of  Kaun Banega Crorepati 5 in 2011.

The host of the show Aamir Khan had made it point that the show should reach maximum people in India. For these reasons the first episode was launched in eight languages  on nine channels, including seven STAR TV network channels, ETV Telugu and national broadcaster DD1.

Three days after the show was aired, the Madhya Pradesh Health Department suspended the licences of 65 Medical Termination of Pregnancy centres for not submitting their reports on the prescribed form. Meanwhile, Rajasthan”s Chief Minister Ashok Gehlot  has also promised to set fast track courts to resolve the pending female foeticide cases.

Receiving  a positive feedback after the pilot episode that tackled the sensitive  subject of female foeticide both in rural and urban India, the second episode which aired on May 13  dealt with even more explosive  subject of child abuse.  The way ” Satyamev Jayate ‘ is going we hope to see  Aamir Khan bringing more and more such issue to the fore which have been plaguing the Indian society for long.